Influence

Author: Robert B. Cialdini, PhD
Publisher: Harper Collins
ISBN: 9780061899874
Size: 65.57 MB
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Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success. Some images that appeared in the print edition of this book are unavailable in the electronic edition due to rights reasons.

Influence

Author: Robert B. Cialdini
Publisher: ICON Group International
ISBN:
Size: 48.13 MB
Format: PDF, Kindle
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Dr Robert Cialdini explains the six psychological principles that drive the human impulse to comply to the pressures of others and reveals how to defend oneself against manipulation.

Influence Rev

Author: Robert B. Cialdini
Publisher: Harper Collins
ISBN: 0688128165
Size: 33.22 MB
Format: PDF, ePub
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"Learn the six psychological secrets behind our powerful impulse to comply." - cover.

Ideas Que Pegan

Author: Chip Heath
Publisher: LID Editorial
ISBN: 8483566184
Size: 25.38 MB
Format: PDF, ePub
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Chip Heath y Dan Heath explican por qué algunas ideas sobreviven y otras mueren.

International Management Strategy And Culture In The Emerging World

Author: David Ahlstrom
Publisher: Cengage Learning
ISBN: 1111779996
Size: 61.40 MB
Format: PDF, Kindle
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Unlike other international management texts that tend to be U.S.-centric, Ahlstrom and Bruton's INTERNATIONAL MANAGEMENT presents core theories and models from a global perspective. Students are presented with the fundamental theories of international management so they will be prepared to make decisions in any business situation. These theoretical issues are supplemented and reinforced with an array of real-world, concrete models of the many educational, sociological, legal-political, and cultural constraints they will undoubtedly face during a career in international business. Because of its global nature, INTERNATIONAL MANAGEMENT is a good choice for business students around the world. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The 100 Best Business Books Of All Time

Author: Jack Covert
Publisher: Penguin
ISBN: 1101992387
Size: 55.85 MB
Format: PDF, ePub, Mobi
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Thousands of business books are published every year— Here are the best of the best After years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most respected experts on the category. Now they have chosen and reviewed the one hundred best business titles of all time—the ones that deliver the biggest payoff for today’s busy readers. The 100 Best Business Books of All Time puts each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend The First 90 Days in a new job or how to take their company from Good to Great. Many of the choices are surprising—you’ll find reviews of Moneyball and Orbiting the Giant Hairball, but not Jack Welch’s memoir. At the end of each review, Jack and Todd direct readers to other books both inside and outside The 100 Best. And sprinkled throughout are sidebars taking the reader beyond business books, suggesting movies, novels, and even children’s books that offer equally relevant insights. This guide will appeal to anyone, from entry-level to CEO, who wants to cut through the clutter and discover the brilliant books that are truly worth their investment of time and money.

Baton Basics

Author: Diane Wittry
Publisher: Oxford University Press
ISBN: 0190214430
Size: 21.78 MB
Format: PDF, Docs
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Baton Basics offers a unique approach to teaching conducting based upon the concept of conveying weight, resistance, and energy in order to communicate a better concept of musical sound to the musicians. Featuring many detailed drawings and access to over 60 video examples on the companion website, Baton Basics guides conductors away from simply marking beat patterns, and towards a nuanced and phrased musicality that can be communicated to a group of musicians. Baton Basics is a key foundational text for the student and experienced conductor alike, and is a must read for anyone interested in improving and expanding their vocabulary of conducting gestures.

Start Your Own Personal Concierge Service

Author: Entrepreneur Press
Publisher: Entrepreneur Press
ISBN: 1613081642
Size: 65.76 MB
Format: PDF, ePub, Mobi
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Turn Your Can-Do Attitude Into Cash Are you a pro at multi-tasking? Do you thrive on deadlines and love a good challenge? Could you find satisfaction in lending others a hand? If so, you’re in high demand in the booming personal concierge industry. Offering easy startup and low overhead, a personal concierge helps clients with everyday tasks from organizing to shopping. Led by our experts, learn how to successfully establish your business, develop your service list, build a client base, and even, expand. Plus, uncover the secrets of practicing entrepreneurs, gaining priceless insight, advice, and tricks on managing common and difficult requests. Learn how to: Make the right contacts to find great business and individual clients Identify and develop your service niche Choose what services to offer Set fees and collect payment Build vendor relationships Cost-effectively promote and advertise your service Build loyalty and referrals among your clients Hire help And more Sample forms, additional resources, checklists and work sheets guide you through every step of the startup process. You have what it takes to be an in-demand personal concierge—let us help you get started and succeed!

Advertising And Society

Author: Carol J. Pardun
Publisher: Wiley-Blackwell
ISBN: 9781405144100
Size: 66.41 MB
Format: PDF, Mobi
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Organized in a “point/counterpoint” format, this up-to-date text examines the impact of advertising on society. It is designed to spark discussion and help students understand the complexities of the issues being presented. Ideal for the undergraduate and graduate alike, it features a unique balance between criticism and practice that is rarely found on the market today. Organized in a unique, yet effective debate format designed to spark discussion -- even among audiences with little or no previous knowledge of the subject Each chapter begins with an overview of the history and central issues surrounding a topic, and concludes with a summary of the arguments presented Includes suggestions for further research, questions for discussion, paper topics, and a bibliography of additional readings Offers an industry-based prospective, as opposed to a solely critical one Written in an accessible style that lends substantial clarity to complex issues