Mapping Experiences

Author: James Kalbach
Publisher: "O'Reilly Media, Inc."
ISBN: 1491923482
Size: 29.66 MB
Format: PDF
View: 2363
Customers who have inconsistent, broken experiences with products and services are understandably frustrated. But it’s worse when people inside these companies can’t pinpoint the problem because they’re too focused on business processes. This practical book shows your company how to use alignment diagrams to turn valuable customer observations into actionable insight. With this unique tool, you can visually map your existing customer experience and envision future solutions. Product and brand managers, marketing specialists, and business owners will learn how experience diagramming can help determine where business goals and customer perspectives intersect. Once you’re armed with this data, you can provide users with real value. Mapping Experiences is divided into three parts: Understand the underlying principles of diagramming, and discover how these diagrams can inform strategy Learn how to create diagrams with the four iterative modes in the mapping process: setting up a mapping initiative, investigating the evidence, visualizing the process, and using diagrams in workshops and experiments See key diagrams in action, including service blueprints, customer journey maps, experience maps, mental models, and spatial maps and ecosystem models

Experiencing Food Designing Dialogues

Author: Ricardo Bonacho
Publisher: CRC Press
ISBN: 1351271946
Size: 68.33 MB
Format: PDF, Kindle
View: 7221
FOOD and interdisciplinary research are the central focus of the 1st International Conference on Food Design and Food Studies: Experiencing Food, Designing Dialogues, reflecting upon approaches evidencing how interdisciplinarity is not limited to the design of objects or services, but seeks awareness towards new lifestyles and innovative ways of dealing with food. This book encompasses a wide range of perspectives on the state of the art and research in the fields of Food and Design, making a significant contribution to further development of these fields. Accordingly, it covers a broad variety of topics from Designing for/with Food, Educating People on Food, Experiencing Food and other Food for Thought.

Proceedings Of The 20th Congress Of The International Ergonomics Association Iea 2018

Author: Sebastiano Bagnara
Publisher: Springer
ISBN: 3319960717
Size: 21.56 MB
Format: PDF
View: 349
This book presents the proceedings of the 20th Congress of the International Ergonomics Association (IEA 2018), held on August 26-30, 2018, in Florence, Italy. By highlighting the latest theories and models, as well as cutting-edge technologies and applications, and by combining findings from a range of disciplines including engineering, design, robotics, healthcare, management, computer science, human biology and behavioral science, it provides researchers and practitioners alike with a comprehensive, timely guide on human factors and ergonomics. It also offers an excellent source of innovative ideas to stimulate future discussions and developments aimed at applying knowledge and techniques to optimize system performance, while at the same time promoting the health, safety and wellbeing of individuals. The proceedings include papers from researchers and practitioners, scientists and physicians, institutional leaders, managers and policy makers that contribute to constructing the Human Factors and Ergonomics approach across a variety of methodologies, domains and productive sectors. This volume includes papers addressing the following topics: Ergonomics in Design, Activity Theories for Work Analysis and Design, and Affective Design.

Product Roadmaps Relaunched

Author: C. Todd Lombardo
Publisher: "O'Reilly Media, Inc."
ISBN: 1491971673
Size: 21.43 MB
Format: PDF, Docs
View: 3123
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over­-delivery from your team Get your sales team working with you instead of against you Bring a user­ and buyer-­centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without over­committing

Balanced Scorecard Step By Step

Author: Paul R. Niven
Publisher: John Wiley and Sons
ISBN: 9780470893739
Size: 14.43 MB
Format: PDF, Mobi
View: 6930
PRAISE FOR Balanced Scorecard Step-By-Step: Maximizing Performance and Maintaining Results, Second Edition "As a practitioner and thought leader, Paul Niven is superbly bridging the gulf between BSC theory and application through hands-on experiences and real-world case studies. The book provides a practical road map, step-by-step, to plan, execute, and sustain a winning scorecard campaign. Easy to read . . . tells a powerful story with lessons learned/best practices from global customer implementations. Must-read for anyone interested in BSC or grappling with how to create a strategically aligned organization." —Vik Torpunuri, President and CEO, e2e Analytix "In Balanced Scorecard Step-by-Step, Second Edition, Paul Niven provides an intuitive and incredibly effective blueprint for transitioning strategic ambition to execution. Paul's pragmatic approach provides leaders with a tool for managing a company's journey from strategic ideas to world-class performance. The Balanced Scorecard is a masterful tool for guiding companies through transformation, and I speak from personal experience when I say Paul's blueprint works! It is the most effective guide I have seen. Balanced Scorecard Step-by-Step will serve any leader well if their ambition is to efficiently engage their teams in achieving a set of strategic goals." —Allan A. MacDonald, Vice President, Sales and Customer Solutions Bell Canada National Markets "Paul Niven has done it again!!! With this book, he has further operationalized the enlightened Balanced Scorecard concept into a fully functional system that optimizes business execution and performance!" —Barton Johnson, President, Financial Freedom Senior Funding Corporation, The Reverse Mortgage Specialist

The 5 Star Customer Experience

Author: Dr. Janne Ohtonen
Publisher: AuthorHouse
ISBN: 1524653667
Size: 38.66 MB
Format: PDF, ePub
View: 6828
Boost Revenues with Top-Notch Customer Experience! Get the digital version of this book for FREE when you purchase a paperback copy! Do you know the value of exceptional customer experience? Do you want to optimize your customer experience blueprint? Would you like to streamline your operations with customer journey mapping? When you read Dr. Janne Ohtonens The 5-Star Customer Experience, youll discover the three secrets of providing a phenomenal customer experience. This fascinating guidebook helps you understand your current level of experience and what you can do to improve and excel! Secret 1: Create a Customer Experience Blueprint Develop a Customer Experience Strategy that boosts revenue, profit, and customer satisfaction. Secret 2: Map Your Customers Journey Learn how people interact with your business, weed out frustrations and time-sinks, and increase cost efficiency. Secret 3: Experience Stunning Results Take your strategy and plans into action and see your revenues grow, cost base decrease and customers smiling! With your purchase of this book, youll also get FREE digital downloads of the authors other two books! Inside The 5-Star Customer Experience, youll discover: Why innovative and constantly improving customer experience creates sustainable revenue growth A practical way for creating a customer experience blueprint that wows the customers and brings in the profit for the business How to use customer journey mapping tools, including step-by-step guides and examples with illustrations to optimize cost efficiency "If you want to ensure long-term business success, then you will find Dr. Ohtonen's book invaluable--a must-read blueprint for putting the customer at the heart of your organization" (Marcos Moret, Managing Director). "An awesome read. You will find yourself inspired to approach the challenge of becoming more customer-centric in a structured and methodical way" (Anthony Pearmain, Customer Experience Consultant). "I realized how important it is that the whole company works together to achieve more customer centric approach. This is not a book to be read just by the business owners or decision makers; it is a useful book to be read by people at all organizational levels in all industries" (Jenna Heinonen, MBA). Do the right thing for your business, your customers, and the world Dr. Ohtonen donates part of the proceeds from every book sold to charity! This essential business guide includes practical, how-to steps for optimizing your customer service. Youll discover a wide variety of real-world case studies so you can benefit from the hard lessons experienced by other companies. By understanding, designing, and improving your customers experiences, you can see dramatic growth in your sales and revenues! Dont let your competition get an edge on you Order your copy of The 5-Star Customer Experience TODAY! Its quick and easy Just scroll up and click the BUY NOW WITH ONE CLICK button on the right-hand side of the screen.

The Power And Art Of Living

Author: Teddy Smith
Publisher: iUniverse
ISBN: 1450256155
Size: 66.93 MB
Format: PDF, Kindle
View: 2959
Theodore (Teddy) Smith is no stranger to extraordinary experiences. As a teacher, educator, trainer, on-air personality, and martial arts black belt, he's learned plenty of lessons over the years many of them difficult and soul-wrenching. Yet each one has helped him navigate life's tough road and has given him the knowledge to turn life's everyday experiences into profound insight. Part autobiography and part self-help guide, The Power and Art of Living shares Smith's inspiring journey through past and present creating a blueprint of how to successfully live your life. Through reflection, meditation, proper physical activity, mental stimulus, and spiritual outreach, reaching a place of enlightenment is not only possible, but essential to discovering the keys to inner growth, strength and maturity. If you embrace self-reflection and have an open mind, Smith believes you will find the ability to learn from your own daily experiences and be able to awaken previously overlooked ideas and attitudes. Along with like-minded friends, Smith encourages you to question preconceived values, beliefs, and goals and then use the answers to help reshape the quality of your life. The Power and Art of Living combines principles from the East and the West to help you create a road map to living a successful, fulfilling life!


Author: Juan Gasca
Publisher: LID Editorial
ISBN: 8416894477
Size: 13.57 MB
Format: PDF, Mobi
View: 2950